HEINZ MARZ EDITION

heinz
africa creative,
2022
art direction/campaign conception
With regards to our own survival here on this planet, one of the biggest questions is: how do we grow in soils that are less than ideal? After more than 100 years of growing the best tomatoes on Earth, Heinz worked alongside with the Aldrin Space Institute to create a ketchup in the harshest conditions ever: the Martian soil.

D&AD 1x Graphite Pencil, 1x Shortlist
Cannes Lions 3x Shortlists 
El Ojo de Iberoamerica 1x GP, 4x Golds, 4x Silvers, 3x Bronzes
Brazilian Creative Club 2x InBook